12 Free Online Marketing Courses With Certificates To Help You Master Digital Marketing Strategies – The internet is becoming a more and more crowded space and this means you need to stand out from the competition if you want to be successful. Thankfully, there are several online marketing courses available for free that can help teach you skills like search engine optimization (SEO), content creation, email marketing, analytics, and more. Find out in this article which 12 best free online marketing courses with certificates will take your business to the next level!
It’s no secret that marketing is an ever-evolving field. As technology changes and new platforms emerge, so too do new marketing strategies. That’s why it’s important for marketing professionals to stay ahead of the curve and continually learn new skills.
Fortunately, there are plenty of free online marketing courses with certificates that can help you master digital strategies. Below, we’ve rounded up eight of the best courses from around the web. These courses cover a wide range of topics, from social media marketing to search engine optimization (SEO). And best of all, they’re all free!
So whether you’re a seasoned marketer or a complete novice, there’s a course here for you. Start learning today and master the digital marketing strategies that will help you take your career to the next level.
Types of Digital Marketing Strategies
Digital marketing is the process of using technology to build relationships with customers and grow your business. There are many different types of digital marketing, each with its own set of benefits and drawbacks.
The most common types of digital marketing are:
Email Marketing – Email marketing is a way to reach out to your customers and potential customers via email. It can be used to promote special offers, announcements, or content. Pros: Email marketing is relatively inexpensive, and you can reach a large audience with it. Cons: It can be difficult to stand out in someone’s inbox, and people may unsubscribe if they feel like they’re being spammed.
Social Media Marketing – Social media marketing involves using platforms like Facebook, Twitter, and Instagram to build relationships with potential and current customers. Pros: Social media platforms have a large reach, and you can connect with customers on a personal level. Cons: Social media can be time-consuming, and it’s easy to get lost in the noise if you’re not careful.
Content Marketing – Content marketing is all about creating valuable content that will attract attention and drive traffic to your website or blog. Pros: Content marketing can be extremely effective in driving traffic and engagement. Cons: It can be challenging to come up with fresh ideas for content on a regular basis.
SEO – Search Engine Optimization (SEO) is the process of optimizing your website or blog for search engines like Google. Pros: SEO can help you
Benefits of Taking An Online Course
There are many benefits to taking an online course, especially when it comes to marketing. With so much of the world moving online, having a solid understanding of digital marketing is more important than ever. And while there are plenty of paid courses out there, you can learn a lot for free if you know where to look.
Here are some benefits of taking an online marketing course:
1. You can learn at your own pace.
2. You can learn from anywhere in the world.
3. You have access to experts in the field.
4. You can get a certification to show potential employers your skills.
5. Most importantly, you can learn everything you need to know about digital marketing without breaking the bank.
Here are 12 free online marketing courses with certificates to help you stay ahead of the curve:
1. HubSpot Academy’s Inbound Marketing Certification
2. Google Analytics Academy’s Google Analytics For Beginners Course
3. Moz’s SEO Training Course
4. Word stream’s PPC University
5. Content Marketing Institute’s Copywriting Bootcamp
6. Social Media Examiner’s Twitter Marketing Certification Course
7. Hootsuite Academy’s Social Media Certification
8. QuickSprout University’s Growth Hacking Strategies Course
9. Neil Patel Digital’s SEO advanced training
10 . Udemy’s Complete Digital Marketing Course
11. Email Marketing Course
12. Branding and Strategy Course
Overview of the 12 Best Free Online Courses
There are a lot of free online marketing courses with certificates to help you master digital strategies. below is an overview of the 10 best free online courses that can help get you on your way to becoming a digital marketing master.
1. Google Analytics Academy: This is a course offered by Google that helps you learn about how to use their analytics tool to measure website traffic and understand user behavior.
2. HubSpot Academy Inbound Marketing Certification: This course covers everything from inbound marketing basics to more complex topics like lead nurturing and conversion optimization. It’s designed to help you build your inbound marketing skills so you can attract, convert, close, and delight customers.
3. Social Media Quickstarter by Constant Contact: This course covers the basics of social media marketing and gets you up and running with creating a social media strategy for your business.
4. QuickSprout University – Growth Everywhere: If you want to learn digital marketing from one of the best in the business, Neil Patel, then this is the course for you. He teaches everything from SEO and content marketing to paid advertising and email marketing.
5. Copyblogger – Digital Commerce Institute: This institute offers two different certification programs – one for copywriting and one for eCommerce businesses. The copywriting program covers topics like persuasive writing, landing pages, email campaigns, etc., while the eCommerce program covers subjects such as building an eCommerce website, driving traffic through search engine optimization (S
6 – Social Media Marketing
Digital marketing is one of the most in-demand skills today. Want to stay ahead of the curve? Check out our selection of free online marketing courses with certificates below!
7- Certificate in Social Media Marketing Strategy – University of California, Irvine via Coursera
Stand out from your competition and create a social media marketing strategy that works for you and your brand. In this course, you’ll learn how to create content that resonates with your audience, build a social media plan, and measure your results.
8 – Content Marketing Certification – HubSpot Academy
In this certification program, you’ll learn everything you need to know about content marketing, from planning and creating content to distributing and measuring it. By the end, you’ll be ready to create a winning content marketing strategy for your business.
9 – SEO and Content Marketing
The internet is a vast and ever-changing landscape, and it can be difficult to keep up with the latest trends and innovations. That’s where marketing courses come in. Whether you’re looking to brush up on your SEO skills or learn about content marketing, there are plenty of free online courses that can help you master digital marketing strategies.
10 – Email Marketing
Email marketing is one of the most effective digital marketing strategies out there. It allows you to reach a large audience of potential customers and build relationships with them.
The best part about email marketing is that it’s relatively easy to do and doesn’t require a lot of time or money. All you need is a list of email addresses (which you can get from an email list provider) and a way to send out your emails (which can be done using an email service provider).
Once you have those two things set up, you can start creating and sending out emails. But, of course, it’s not quite that simple. There are a few things you need to keep in mind if you want your email marketing campaign to be successful.
First, you need to make sure your emails are well-written and contain valuable content that your subscribers will actually want to read. No one wants to receive a bunch of junk mail, so make sure your emails are worth opening.
Second, you need to segment your list so that you’re only sending relevant emails to relevant people. If you try to sell golf clubs to someone who’s not interested in golf, they’re just going to delete your email without reading it. But, if you segment your list and only send golf-related emails to those who have expressed an interest in golf, then you’ll have a much better chance of making a sale
11 – Google Ads and Paid Advertising
Google Ads is a form of paid advertising and is a great way to get your product or service in front of potential customers. With Google Ads, you can set a budget and target specific keywords, so that your ad appears when people search for those terms. You only pay when someone clicks on your ad, making it a cost-effective way to reach new customers. Paid advertising can be an effective way to grow your business, and there are many free online marketing courses that can help you master the basics.
12 – Branding and Strategy
In order to create a strong online presence, businesses need to focus on branding and strategy. There are many different aspects to consider when it comes to brandings, such as your target audience, your brand voice, and your overall marketing strategy. It’s important to take the time to craft a well-rounded branding strategy that takes all of these factors into account.
Once you have a solid branding strategy in place, you can start thinking about how to execute it through various marketing channels. One of the most effective ways to market your business online is through content marketing. Content marketing allows you to share valuable information with your audience that helps them make informed decisions about your product or service.
If you’re not sure where to start with content marketing, there are plenty of free online courses that can help you get started. These courses will teach you everything from how to produce quality content to how to distribute it effectively. Best of all, many of these courses come with certificates that can help you boost your resume and show potential employers that you’re serious about mastering digital marketing strategies.
Tips for Getting the Most Out Of Your Course
1. Free online marketing courses can be a great way to learn new digital marketing strategies and techniques. However, it is important to make sure you are getting the most out of your course by following these tips:
2. Make sure you understand the objectives of the course and what you hope to achieve by taking it. This will help you focus your efforts and stay on track.
3. Don’t be afraid to ask questions or seek clarification if something is not clear. The instructor should be happy to help you understand the material better.
4. Take advantage of any resources that are offered with the course, such as Webinars, cheat sheets, templates, etc. These can be extremely helpful in putting what you’re learning into practice.
5. And finally, don’t forget to have some fun! Learning should be enjoyable so make sure you find ways to make it work for you.
Digital marketing is one of the most important skills businesses need to ensure their success in this 21st century. With these 10 free online marketing courses with certificates, you can acquire the knowledge and skills needed to stay ahead of your competitors.
Whether you are a business owner or digital marketer, by taking advantage of these courses, you can gain valuable insights into how best to maximize ROI for any campaigns or projects that require an understanding of both digital and traditional media strategies!